"Comparing U.S. & World Covers for TIME Magazine"
2011-11-25 by David Harris Gershon, posted at "Daily Kos" [http://www.dailykos.com/story/2011/11/25/1039957/-STUNNING-Comparing-U-S-World-Covers-for-TIME-Magazine#]:
Each week, TIME Magazine designs covers for four markets: the U.S., Europe, Asia and the South Pacific. Often, America's cover is quite, well – different. This week offers a stark example.
Witness:

Yes, what you see is TIME devoting its cover in international markets to a critical moment in Egypt's revolution – perhaps the most important global story this week – while offering Americans the chance to contemplate their collective navels (with a rather banal topic and supposition, to boot).
This is not an isolated incident, for perusing TIME's covers [http://www.time.com/time/magazine] reveals countless examples of the publication tempting the world with critical events, ideas or figures, while dangling before Americans the chance to indulge in trite self-absorption.
Witness these stunning dichotomies:




Viewing these covers, a question must be asked: do these moments of marketing (through a choice in covers) reveal more about Americans, or about the state of American journalism?
I fear the answer.
No comments:
Post a Comment